It’s a constant challenge for advertisers to know how their customers feel about their creative on a large scale, and what to do about their brand’s sentiment. Kenshoo’s Creative Sentiment tag solves this challenge by proactively notifying you when an ad has positive or negative sentiment. By automatically analyzing reactions and comments on your ad, you can make more informed decisions around your creative, better strategize your marketing and protect your brand. Stay informed Receive automatic and proactive insights on consumer sentiment. Take timely actions Automate actions based on reaction – boost positive ads and turn off negative ones. Analyze ads Use the Analysis grid to get detailed analysis and trend data on each ads sentiment. Adjust your creative strategy Inform future assets based on sentiment or leverage Creative Manager for real-time creative refreshes.